Unity Through Difference: What American Identity Can Teach Leaders About Belonging
The vision may need constant refining and improvement, but America's founding promise has proven that unity across differences can create thriving communities — and organizations.
How to Show Up Online Even When You’re Overwhelmed Offline
When building a portfolio of thought leadership, consistency isn’t always easy. Here’s our approach to showing up, even when it’s hard.
What Is a Ghostwriter & Why Do I Need One?
Do you have an abundance of ideas to write about, a gift with words, and at least a few hours available to write every day? If not, you may need a ghostwriter.
How To Build a Strong Portfolio of Thought Leadership (And What Is It Anyway?)
More than half of organizations are already pursuing a strategy of thought leadership to stay competitive. Here’s what it is and approaches that work.
From Cluttered to Clarity: The Power of Writing for Mental Well-Being
We know writing can build a brand and shape a business. Find out how it can also support your mental health and clarity.
Edelman says “We no longer trust traditional institutions to address our health.” But Health Leaders Can Still Win that Influence Back.
Edelman's 2025 Trust & Health report reveals declining trust in institutions, but offers an optimistic approach for leaders to reclaim their influence.
4 Ways to Use ChatGPT In Thought Leadership (& Only One Is About Saving Time)
I’ve written over 1000 articles on thought leadership. Here’s how I’m integrating ChatGPT to my advantage.
5 Lessons From the 2025 World Happiness Report That Impact Leadership
There’s still so much to cover, but we can get you started with our take on the executive summary.
St. Patrick’s Day—A Good Opportunity to Discuss Writing With Cultural Sensitivity
Every time I see insensitive representations in US celebrations of other cultures, I wonder: Does cultural sensitivity still matter?
Wanted: Women-Owned Business Seeks Women Thought Leaders to Even Out the Digital Playing Field
Women leaders deserve to leave behind a digital legacy representative of our equi-capable reality.
From the Pen to the People—Why Even Presidents Hire Ghostwriters
Any leader with aspirations to leave behind a legacy that others will share, remember, and act upon would be wise to take a page from American presidents—hire a ghostwriter.
Who the Heck Are You Writing For? Remember These 3 C’s to Empower Readers
“Amid the labyrinthine complexities of…” Yeah, I’m not reading that. Write what modern readers want to read.
Sure, I Use AI, But Here's Where I Would NEVER Use AI for Writing
AI tools, like ChatGPT, have taken the world by storm, but, as it turns out, good writing still requires good writers.
The Power of the Written Word for New Year’s Resolutions and Thought Leadership
Writing and publishing thought leadership can build brand awareness, shape public opinion, and inspire change but, just like New Year’s resolutions, those goals take more than a pen and paper (or, these days, a computer and screen) to achieve. Here’s how writing thought leadership can make a real impact.
From Bedford Falls to Whoville: What Holiday Classics Teach Us About Evergreen Thought Leadership
What is it about our favorite holiday movies that entertain, inspire, strike emotional chords, and continue to resonate year after year, and how can their great storytelling teach us to craft more impactful thought leadership?
The Power of Thought Leadership In Executive Brand Marketing
Where does thought leadership fit into marketing?
Your Unique Story Is Your Expertise
The best thought leadership comes through leveraging your unique experience as expertise.
Driving Thought Leadership Solutions to Max Value
How can you get the most out of a good idea?